Conversations with a fellow storyteller

I’ve had the pleasure of meeting with fellow storyteller Ruva Chirimuta, a young talented women on a mission to share the untold agribusiness stories of Zimbabwean farmers and inspire young people to see the amazing future agriculture has to offer.

Ruva began sharing these on her LinkedIn during Covid and quickly saw the impact they were having on readers who were hungry for information about good farming practices.

Her stories are now reaching almost 30,000 followers on LinkedIn and every week people are getting in contact, willing and eager to share their own experiences through her platform. So she has developed this into an online magazine called Zim Agric Chronicle which she publishes quarterly.

Unemployment in Zimbabwe is sitting at 92% and Ruva sees so much potential for young people to find work in agriculture and through her storytelling, hopes to turn the tide on subsistence farming and to inspire people to build innovative and profitable businesses.

It was also amazing to hear that she has been helping to establish Zimbabwe’s first Agritourism business and is a regular subscriber to the Scottish Agritourism newsletter. Very excited about one day potentially exploring a knowledge exchange journey between our two countries.